The cryptocurrency exchange OKX, partner of McLaren Racing, is set to launch an event that promises to thrill motorsport fans in São Paulo. The OKX Race Club will open at the B32 building on Faria Lima Avenue to celebrate the legacy of Ayrton Senna. Featuring a giant whale installation, the event will run from October 31 to November 3, 2024, attracting racing enthusiasts from across Brazil.
Highlights of the Event
Emerson Fittipaldi and Free Admission
Attendees will immerse themselves in the world of racing and the history of Ayrton Senna, with the iconic MP4/5B—the car that secured his 1990 championship—on display. A modern McLaren Formula 1 car, adorned in green and yellow as a tribute to the Monaco Grand Prix, will also be featured.
The event will be graced by Emerson Fittipaldi, two-time F1 world champion and McLaren ambassador. Admission is free, with tickets available via OKX’s official website.
Interactive Experiences and Web3 Innovations
The collaboration between OKX and McLaren extends beyond racing, incorporating Web3 technology. Visitors can enjoy:
- Racing simulators
- Exclusive giveaways
- Interactive exhibits
👉 Secure your free tickets now
Honoring Ayrton Senna’s Legacy
Guilherme Sacamone, OKX Brazil Director, shared:
“This fan zone celebrates Senna’s legacy and underscores OKX’s commitment to Brazil. Senna redefined racing, just as we aim to redefine financial freedom by offering innovative solutions tailored to Brazilians.”
The event bridges motorsport history with the future of finance, aligning Senna’s pioneering spirit with OKX’s mission to empower users through crypto and decentralized technologies.
FAQ
1. Is there a cost to attend OKX Race Club?
No—admission is completely free. Register via OKX’s website.
2. What’s the significance of the whale installation?
The whale symbolizes OKX’s presence in crypto markets, akin to "whales" in trading.
3. Will Senna’s family participate?
While not confirmed, the event focuses on his professional legacy.
4. Are there age restrictions?
Open to all ages, but some activities may have height/safety limits.
5. How does Web3 integrate into the event?
Attendees can explore blockchain-based experiences tied to McLaren’s digital collectibles.
6. Can I buy OKX merchandise onsite?
Yes—exclusive branded items will be available.
Editorial Note
Covered by Paulo Cardoso (PUC-RJ Journalism, ESPM-RJ Postgrad). Expertise: finance, tech, and motorsport.